There may be a solution on the horizon for strapped restaurant-world parents and the people who employ them. Camilla Marcus, the owner of Soho cafe West~bourne, teamed up with a new venture-backed child care center Vivvi to offer her employees fully subsidized child care from 7 a.m. to 2 a.m. It’s a striking new employee benefit as parents across America struggle with the rising costs of child care and as restaurant owners face an ever-tighter labor market. ….
…. Vivvi has one location, at 75 Varick Street, which opened this spring; it can accommodate 90 children. Expansion, however, is in the works. The company is taking over the Trinity Preschool downtown, which is set to open next year with a capacity for 130 kids. Other employer partners include law firms, health care providers, and Horizon Media.
Here’s how it works: Employers sign up for a minimum of 100 credits, each worth one day of care, and can distribute credits to employees. Instead of committing to a certain schedule, employees can use the credits at will, meaning they can use it every day or just as emergency or backup child care or just when a shift changes. They don’t have to be locked into a schedule.
Credits cost the employer around $200 each, but the real cost ends up closer to $50 to $75 when tax incentives — including the Federal Credit for Employer Provided Child Care Services, around since 2001, and a new state law going into effect in 2020 — are factored in. Vivvi promises to help employers file for the credits. ….