….At the hospital where I work as a nurse, union orientations for new hires are done on-site, something we have negotiated in our contract. I have found it works best in two simple steps: a group orientation, followed by a personal, one-on-one conversation.
An early orientation helps in a few ways:
– It makes sure everyone hears about the union right away.
– It gives us the chance to frame our own message to nurses, rather than letting the employer describe the union.
– It helps us keep track of who has signed up to become a member.
At our local, we are typically seeing these potential members within the first two weeks of their employment. In right-to-work setting, which we’ll face after our contract expires in 2018, these orientations are vital to our future.
I find that the single most important task is to meet people where they are. Everyone comes to the table with a different idea of what a union is and isn’t. Don’t just throw a member application at them. Take some time to listen to them and then build their understanding from a positive place…..