Source: J. Lepie, Employee Responsibilities and Rights Journal, Online First, October 3, 2016
From the abstract:
Anti-union campaigns conducted by specialists are widely employed and generally successful. Although they have been described in some detail, there has been little analysis as to how they are able to persuade workers to vote against their interests. This study proposes a model of the anti-union campaign in which different personality types gravitate into one of three camps: union supporters, union opponents, and swing voters. Anti-union messages evoke different reactions from each and are intended to drive a wedge between swing voters and union supporters. This model suggests several ways unions could make their campaigns more effective by taking personality differences into account.
Introduction to “The Union-Buster’s Toolkit”
Source: Victor G. Devinatz, Employee Responsibilities and Rights Journal, Online First, September 24, 2016