Source: Henry Blodget, Atlantic Monthly, Vol. 300 no. 3, October 2007
The goal of “socially responsible investing,” or SRI, is to make lucrative investment choices that have a positive impact on the world. SRI comes in many forms, but one of the most common is avoiding investments in “bad” companies. You, of course, are eager to be part of this pioneering movement that will help the environment and your fellow human beings–to do well by doing good. So let’s play a game.